JVF Consulting believes in social networking and uses it as a tool to receive feedback from our customers. In order for us to share links with our Twitter followers and Facebook fans we use a web service tool called Bit.ly. Bit.ly is URL shortener which reduces the URL length and allows us to track the amount of clicks each link has received in order us to calculate our analytics and conversation rates. As of recently bit.ly has not been displaying the number of clicks in Firefox browsers on Windows computers. Apple computers running Firefox render the page just fine and the amount of clicks are visible.

We’re going to admit something kind of geeky. JVF really likes favicons. They’re not only fun, but it’s a great way to make a website stand out and give it a creative edge. Favicons allow your visitors to create a visual connection with your site and act as great branding tool. When JVF deploys a custom website, we make sure every aspect is dialed in before we deploy it, that means the addition of a custom favicon.